Philosophy
Recommendations built around people, not algorithms.
Most platforms start with products. SwaList starts with people.
Instead of showing endless options, SwaList uses personal preferences to narrow choices and surface what is most relevant.
The goal is not more recommendations. The goal is fewer, better recommendations.
The vision
Beyond profiles.
Today SwaList helps people understand each other.
Tomorrow it can help them discover better products, books, restaurants, destinations, and experiences.
Every preference creates context. Every piece of context helps someone make a better decision.
Preferences
Understanding
Recommendations
Better decisions
Help people understand what you love.
Join the waitlist and be the first to know when SwaList is ready.